Opera Saves Nigerians Nearly 5 Billion Naira In Data Costs In 2023 With Free Data Campaigns On Opera Mini
Opera – the company behind the popular mobile browser, Opera Mini – announces a significant landmark in Nigeria: In 2023, Mini users have benefited from over 3,760 TB of free data, which equates to nearly 5 billion Naira in cost savings.* Moreover, Opera Mini simultaneously extends the lifespan of the user’s data with unique data saving technology, allowing the bundle to last up to 10 times longer. This is a testament to Opera Mini's role in bridging the digital divide and making the internet accessible and affordable for millions.
In Nigeria, around 60% of the population lives under
the poverty line, some with a monthly salary as low as 90,000
NGN –
in which case, a monthly data package of 20GB would consume 12% of their
income.
“Opera's journey in Nigeria is a clear reflection of
our vision: to break down barriers and make the web accessible to
everyone," said Jørgen Arnesen, EVP Mobile at Opera. "The nearly 5
billion Naira saved represents more than just economic value – it symbolizes
tens of millions of Nigerians being able to invest in themselves and their
personal development."
Bridging the Digital Divide
with Unprecedented Savings
For years, Opera Mini has served as the first portal
to the web for many, recently celebrating a milestone of 1 billion downloads
across the world. Nevertheless, the internet penetration rate stands at 55% in Nigeria, demonstrating
that a significant digital divide still exists. By implementing its Africa First strategy – in which the company has
pledged to invest over $100M dollars to support digitization across the
continent – Opera continues to work to bridge the gap and enhance connectivity.
Opera Mini has been a key aspect of the company’s
efforts. A lightweight mobile browser designed with local needs in mind through
its unique data compression technology, reduces data usage by up to 90%, so
1.5GB can last up to 10 times longer on Opera Mini than when using other
browsers. Opera has furthermore partnered with telco giants such as Airtel and
MTN to offer free data campaigns, in which Opera Mini users can benefit from up
to 1.5GB of free data every month. Over 3.5 million users have participated in
the popular free data campaigns, bolstering digital inclusion across Africa.
A Single Vision: Empowering
Millions
Though Opera Mini has achieved the milestone of 1
billion downloads in the Google Play Store, its success extends beyond numbers
– rather, it is about the impact on individuals and communities. By providing
affordable access to information, the data-saving mobile browser has enabled
significant opportunity and empowerment, especially in countries where data
prices are especially high. Featuring data compression technology, as well as
provides PIN-protected downloads, offline access to web pages, and much more.
Download Opera Mini and experience faster, more
affordable internet.
About Opera
Opera is a user-centric and innovative software
company focused on enabling the best possible internet browsing experience
across all devices. Hundreds of millions use the Opera web browsers’ unique and
secure features on their mobile phones and desktop computers. Founded in 1995
and headquartered in Oslo, Norway, Opera is a public company listed on the
Nasdaq stock exchange under the ticker symbol “OPRA.” Download the Opera web
browsers and access other Opera products from opera.com. Learn more about Opera
at investor.opera.com and on X @InvestorOpera
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