The Advertisers Association of Nigeria (ADVAN) is calling on brands to submit entries for its awards for Marketing Excellence West Africa 2021, billed to hold on the 21st of November 2021.
The awards in its 10th edition, according to a statement released by the Association secretariat, promises to have a truly global impact as the Judging panel will include Global CMOs and Senior Marketing Professionals.
“This edition promises to be a most competitive and exciting one as we have over 100 brands ready to showcase their extraordinary talents at business growth.Submission for all entries closes on Friday 8th October, 2021 for the awards described as the most celebrated event in the nation’s Marcoms Industry.
“The ADVAN Awards for Marketing Excellence are presented to organizations and individuals who have achieved extraordinary success from innovative and effective marketing practices”, the statement added.
The Categories to be awarded this year include Brand of the year, Innovation of the year, Campaign of the year, Digital & Social Media Marketing of the year, Consumer Promotions of the year, CSR or Social Impact Campaign of the year and Public Relations/Corporate Communications Campaign of the year.
Others include Experiential Campaign of the Year/Events, New Brand/Brand Extension/Revitalization, Indigenous Brand of the Year, Legacy Brand of the Year, Outstanding Marketing Professional of the Year, Future Leader of Marketing and Brand Journalist of the year.
The winner of Brand of the year category, which is the overall winning category, will be crowned ‘Brand of the Year West Africa’
The Awards have evolved over the years in response to new developments in marketing theory and practice to reflect the growing appreciation of the critical role of marketing as the vital source of value creation for brands and businesses. Through the awards, ADVAN promises to highlight the fundamental position marketing holds in global business and wealth creation.
(BrandCom)
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