Dufil Prima Foods Plc, makers of the
leading noodles brand, Indomie Instant Noodles, has rewarded several schools
and individuals in Lagos who won in the just concluded Indomie ‘You Like No
Other’ (YLNO) promotion. The Indomie YLNO promo, designed to appreciate
uniqueness and hard-work saw millions of consumers and schools send Indomie
wrapper entries in a bid to win prizes.'
The grand prize,a brand new deluxe
school bus, was eventually won by Our Lady of Mount Camel Nursery and Primary
School with many other schools and individuals winning other prizes such as:
premium power generating sets; music instruments; photocopying machines;public
address systems and Indomie Bukas.
The prize presentation took place on
March 27, 2017, in Lagos with winning consumers and representatives of winning
schools in attendance.A total of 11 Bukas, seven power generating sets, two
musical equipment, six photocopying machines, six sports kits and one public
address system were presented by Indomie to the excited consumers and school
representatives.
Our Lady of Mount Camel School was
declared the grand prize winner after sending the highest entry of 1,550 cut
Indomie Noodles ‘You Like No Other’ caricatures. The closest to Mount Camel
School was Saint Joseph School with 595 ‘You Like No Other’ caricature cut-outs.
Speaking at
the presentation event,General Manager, Indomie, Mr.Girish Sharma said “This prize presentation is to officially close the Indomie
YLNO promotion by handing over the school bus and gifts to the winners who
participated.’’
“Over
330,000 consumers have been rewarded in the YLNO promo and Indomie is keen on
fulfilling every promise made to consumers. We thank our consumers for having
faith in the brand and also for their participation”. He added.
Also speaking at the prize
presentation, Group Public Relations and Events Manager, Dufil Prima Foods Plc,
Mr. Tope Ashiwaju said: “Indomie ‘You Like No Other’ promo was used to celebrate
the uniqueness in consumersof all walks of life. If you area photographer and
musician such as TY Bello; a model like Olajimoke; a rapper such as MI Abaga;a
screen queen like Omotola Jalade-Ekeinde or music icon like Yemi Alade, you are
unique.”
“How unique you become is a function
of your exclusivity and effort.Unique taste cannot be replicated easily which
is why Indomie remains the market standard for noodles. The YLNO promo was distinct
from any other promo and this made the acceptance by consumers easy.
Consumers
appreciated the special packs which bore a perfect caricature picture of top
celebrities and highlighted their uniqueness.” Ashiwaju said.
Representatives
of Schools and individual winners at the eventexpressed joy and delight towards
the brand for fulfilling the promise made. They explained the surmountable task
they had to face to become winners of the promo, while also thanking the brand
for the gifts received.
It would be recalled that the “You
Like No Other” promowhich kicked-off last year October, saw different prizes
worth over N600million being won amongst which 500 consumers walked home with
cash prize of N100,000 each.
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